Category Archives: Employee to Entrepreneur

Invisible in Plain Sight: The Role Branding Plays in Being Seen

In episode 57 of Fresh Tracks I speak with personal branding coach Jessie May about what it means to be seen. Seen by the right people. Seen by your tribe. Being seen as your authentic self. Being truly seen as your authentic self entails both how you are being energetically, and how you present yourself to the world as a business. Jessie May shares what a brand is and why taking the time to define yours early on is an important step to your small business success.

You may be blogging, sending an e-zine, speaking or publishing articles and taking other marketing actions but not getting the results you desire. I call it being invisible in plain sight. Jessie May shares how easy it is for this to happen and provides tips for overcoming this common and frustrating struggle. Jessie May also shares her branding tree with us – a visual for how branding, marketing and you fit together. What happens when you show up as the authentic you to your tribe? You may be feeling vulnerable, but your tribe is feeling connection. Which leads to trust, clients, and often a feeling of fulfillment in your business.

Show Notes
2:00 – Jessie May explains the branding tree and what branding actually is
6:15 – When is it a good time to have your own branding done?
9:30 – The two things you must know to establish your brand
14:40 – The struggle of being invisible in plain sight.
16:21 – The role vulnerability plays in connecting with your ideal clients
22:14 – The most important thing to say YES to in business
26: 34 – Tips for keeping yourself ‘seen’ – even if you don’t feel like it
30:00 – How you can benefit by keeping your higher purpose top of mind

About Jessie May
Jessie May is a personal-branding coach and tribe-building expert for soulful solopreneurs who need to be the inspirational face of their business so they can attract a lot of followers to their message!

She’s a true believer that the more a business reflects its owner’s essence, the more impactful it will be, so she’s set out to “make over” boring businesses into authentic, memorable and client-attracting brands.
She does this by helping her clients pull together 4 key areas that must be aligned for their brands to communicate a clear signal to the tribe they want to attract: visuals, messaging, personal presence and program packaging.

In addition to her international coaching business, Jessie May is also the founder of Daring Divas, the largest and most active women’s entrepreneurial Meetup community in Boulder, CO. Since 2011, Daring Divas has hosted multiple events per month designed to support its members in creating authentic, supportive and fun relationships that enhance both their personal and professional lives.

Link to free offer:
https://coachjessiemay.com/powerprofilesystem/
Coupon code: freshtracks

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The Niki Koubourlis Story from Employee to Entrepreneur — The Low Down on Bold Betties

In episode 56 of Fresh Tracks I speak with Niki Koubourlis, founder of the women’s outdoor adventure company Bold Betties. Niki shares her journey of bold adventure, entrepreneurial success, and cutting Fresh Tracks. Niki’s journey begins with her making one bold move after another, including a move across continents to Colorado where she knows no one and has no job lined up. Within a few short years Niki has established an outdoor adventure community for women, over 42,000 strong, that reaches all corners of the world.

We discuss the role drive plays in personal success and why being bold is often required to cut Fresh Tracks in your own life. Niki shares insights into the role community plays in the ‘chapter B’ phase of life and how community can help you through a transformation or tough life event. Using the outdoor experience Bold Betties provides to push your boundaries, many gain the courage to walk into a scary situation in other aspects of their lives that had been holding them back. Be bold and check out this week’s show to get the scoop!

Show Notes

1:50 – Niki’s personal story going from employee in Abu Dhabi to entrepreneur in Colorado
6:40 – How the Bold Betties experience began
8:53 – Meetups amazing role in Bold Betties phenomenal growth
11:00 – Why Niki took Bold Betties from an ecommerce site to an outdoor adventure company
13:50 — Moving through ‘Chapter B’
17:55 – The catalyst of knowing that you are capable of way more than you previously thought
21:00 – Advice for those contemplating taking the leap from employee to entrepreneur
24:15 – Living for a paycheck vs living for your purpose

About Niki Koubourlis, CEO & Founder, Bold Betties

A bold woman with an adventurous story to tell, Niki inspires entrepreneurs, professionals, and the average Jane to find out what they’re passionate about and actualize their aspirations.

Up until 2012, every major life decision Niki made was motivated by a desire for security: the career she chose, the schools she went to and the man she married. But she wasn’t happy. In a quest to find purpose and passion, she left behind her job and her marriage, and moved to Colorado where she began trying new things, seeing new places and making new friends. That’s where she got the idea to start a business doing what she loves – helping women encounter the outdoors.

Providing a fresh outlook on embracing life as an entrepreneur, Niki now leads an e-commerce startup, Bold Betties, where she focuses on eliminating the barriers of entry to adventure travel and outdoor recreation and building a community of women to share adventures together.

A veteran executive in the real estate investment industry, Niki holds an MBA from The University of Chicago’s Booth School of Business and B.A. from Washington State University.

www.boldbetties.com

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Episode 28 – How ‘Doing the Right Thing’ is Undermining your Success

Episode 28— Kelly helps us see why and how doing things ‘the right way’ rather than ‘the right way for us’ is undermining our success. When we apply this pattern to business we end up with marketing that is technically correct but doesn’t work! In this week’s show Kelly reveals the five steps we all must be willing to take to break the bondages of years of training and conforming to ‘do the right thing’ and discover how to do what’s right for you.

Do you have a corporate background? Your odds of doing the right thing have just increased tenfold! Years of approval by committee and legal departments have quickly sucked the creativity and uniqueness from your soul! Great news! You’ll also unlearn how to create from this space is all covered in this week’s show. Break this unwitnessed sabotaging pattern and begin to consistently attract the right clients to your door!

Show notes:

1:20 – Doing what’s right because we’re supposed to vs doing what’s right to you
4:00 – Your instinct vs Your intellect
8:34 – The number one thing that is preventing you from generating a consistent flow of leads
11:01 – Having the hard conversations
13:35 – The role of forgiveness in cutting fresh tracks
18:35 – Why expecting perfection is the killer of all fresh tracks
21:25 – Choosing who, when and where you focus your attention

SillyKelly_edited-1About Kelly Robbins
Founder of the Fresh Tracks podcast and Kelly Robbins Coaching, Kelly Robbins helps people create their life their way through their business. Kelly believes that we each have a purpose and that purpose is unique to each of us. Getting clear on who you are, your talents and how you best help people allows you to create a business – in fact a lifestyle – by design. You succeed at this not by copying others, but by following your intuition and carving your own unique path in this world. This individuality is what attracts others to you. This is how you create your own happiness.

Kelly is a marketing coach, writer and seeker of truth that helps guide folks on their journey to self-empowerment, creating work and life as a fun adventure, and knowing how to lead the right clients to your door consistently. Known for her directness and truth-telling, you can visit www.KellyRobbins.net to learn more about the role marketing and personal development play in starting and growing a business and designing a life of your choosing.

Get your free Tracks to Cash 3 Video Training here now!

 

Episode 07 – The Power of Alignment in Business

Episode 007 – Discover the Power of Alignment in Business. In this Fresh Tracks interview with Darla LeDoux, founder of Aligned Entrepreneurs, Darla shares with us what it means to be in alignment in life and business. Darla shares her exciting journey from Chemical Engineer to Entrepreneur and how she has built a multi 6-figure business by being in alignment herself. Darla shares how dramatically being out of alignment can affects results in our business, common ways we get out of alignment, and how us being out of alignment unconsciously affects the people we are in conversation with. Darla shares some great examples of how being out of alignment has impacted others in their businesses and provides tips to recognize when we are out of alignment and how to flip the switch!

The Power of Alignment: Align your business model with your Truth so you can make more money being you

2:00 — Darla’s journey from Chemical Engineer to Business Coach
7:10 — What it means to be an Aligned Entrepreneur and how your subconscious programming might sabotage staying in alignment
9:18 — Why external motivation doesn’t cut it for the aligned entrepreneur
12:23 — How our inner sensors spot people out of alignment and why that affects our sales
16:03 — Why 2 people with the same million dollar business plan will get completely different results
21:55 — Tips to recognize if you are in or out of alignment
32:16 — Putting yourself in situations where people reflect back to you

AbouDarlaHeadshott Fresh Tracker Darla LeDoux
Darla LeDoux is the founder of Aligned Entrepreneurs, where she supports entrepreneurs on a mission to get into alignment with their TRUE business goals. She works with them to create a business model that gives them the freedom they want and more money than they imagine doing the work that matters most to them.

Darla believes that Truth is where it’s at, that who you are, naturally, can make you money, and that the biggest thing standing in the way for most entrepreneurs is the barrier they’ve created to truly being visible and powerful in the world. All of her work starts with looking at who you are BEING in the world. When you operate in alignment with Truth, the right strategies and big outcomes are natural result.

Learn more from Darla and see if you are working in alignment at www.BelieveYourselfChallenge.com

Episode 06 – How to Finally Leap from Employee to Entrepreneur with Fresh Tracker Debbie Delgado

Episode 006 — In this episode of Fresh Tracks we are speaking with Entrepreneur Launcher Debbie Delgado. Debbie shares with us what it really takes to start your own business, how to know what type of business is right for you, and brings awareness to sabotaging behaviors no one talks about that kill any chances of success. Debbie’s journey from corporate employee to successful entrepreneur was filled with unexpected surprises (and some shocks!) that paints a picture of support and creativity. Debbie shares how claiming your own unique gifts and discovering your purpose are imperative to aligning every choice you make with who you are. Debbie offers excellent insight and advice for those considering making the leap from employee to entrepreneur!

How to Finally Leap from Employee to Entrepreneur

2:30 —  Discovering what you really want to be doing and realizing what you need to change in order to get that.
4:53 — Debbie’s waking up — her journey from employee to entrepreneur
8:00 —  When you KNOW what you are doing for work is not right
11:00 — What starting your business is NOT about
14:38 — Tools for getting a sense of where to start when you want to own a business – especially if you have one foot in the door and one foot out
20:00 — How to know when it’s time to leave corporate
22:53 — Guidelines for people launching into entrepreneurism
28:25 — Recognizing why your friends and family have an agenda for you
32:00 — How you are now, as an employee, does not support being an entrepreneur and what to do about it
37:48 — Three unconscious habits that will sabotage your business
41:21 — Why you have to grow into the level of results you want
45:23 — Your first order of business, in your business, no matter what you do

Business Photo Headshot Aug 2013About Fresh Tracker Debbie Delgado
Known as The Entrepreneur Launcher, Debbie helps women (and a few enlightened men!) with big visions launch their soul-centered businesses and incomes so they can live lives full of meaning AND money. The shift from a business that treats you like a hobby to one that supports your dreams can be a tough one. Debbie helps her clients transform their thinking, way of being, and results. Known for her gifts of no-nonsense Truth telling and helping her clients use the Akashic Records and Universal Laws to express themselves fully through their business, Debbie has helped hundreds of entrepreneurs through her Soul Realignment and Manifesting Design work, coaching programs, workshops, and “Your Business Matters!” e-zine. www.DebbieDelgado.com